The Pink Charity Run
Date: 30 October 2011 (188 days ago)
Venue: Harbour Place, Malaysia
Distance: 5km, 10km
Website: http://www.themarathonshop.com.my/events/pinkcharityrun2011/
*A sea of people in pink
*The performers are breast cancer survivors, strong women
*This is where the marathoners will go to after they finish the race, to register their numbers, according to their categories
*The finishing line, looking through the list of sponsors, explains the bunch of goodies in that pink bag
*Medal for winners
how ANGEL HEART PR do?
Step 1
Assemble a steering committee to outline the broad goals of the project. The job of the committee is to approve the general parameters of the event, what charity or charities should benefit, and what roles each committee member will play going forward.
Step 2
Choose a fund-raising model. We either charge an entry fee for each participant or allow participants to collect individual sponsors who commit to donations at the completion of the event. Set a minimum level of sponsored donations for each participant.
Step 3
Contact organizations who have sponsored charity walk-athons or walk/run race. Use their contact lists to get in touch with companies who provide seating and scaffolding, any necessary sound equipment and insurance. Enter into contracts with these vendors for their event.
Step 4
Call the charities that will benefit from the event, and use any resources they may be able to offer. They might agree to supply the printing for brochures or logo t-shirts to give the participants. We'll need to minimize the costs of the event in order to maximize the final donation tally, so using existing charity resources is a good first step.
Step 5
Outline a route, and then contact local law enforcement to work out the necessary permits. You may also need to involve homeowners' associations if your event passes through residential neighborhoods. Secure the permits and permission for a long enough period to set up, complete and break down the event.
Step 6
Visit any businesses along the route, and ask them to donate merchandise or money in exchange for a mention on signage or in printed material.
Step 7
Schedule deliveries on the day of the event well in advance of the start time. Bleachers, scaffolding, a start/finish line, signage and concessions should be set up and ready a minimum of one hour before the start of the event.
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